Supply Chain Management Analysis to Support the Operations of Gethuk Semar Micro, Small, and Medium Enterprises

Author's Information:

Muhammad Abdul Malik Ibrahim

Program Studi Magister Ilmu Manajemen, Fakultas Ekonomi, Universitas Islam Batik Surakarta                          

Siti Nurlale

Department of Accounting, Faculty Economic, Universitas Islam Batik Surakarta. 

Orcid: https://orcid.org/0000-0002-0770-337X 

Dzulfikar Ridhwanul Haq

Program Studi Magister Ilmu Manajemen, Fakultas Ekonomi, Universitas Islam Batik Surakarta                          

Harmoko

Program Studi Magister Ilmu Manajemen, Fakultas Ekonomi, Universitas Islam Batik Surakarta                          

Agus Wahyudi

Program Studi Magister Ilmu Manajemen, Fakultas Ekonomi, Universitas Islam Batik Surakarta                          

Herni Meinarti

Program Studi Magister Ilmu Manajemen, Fakultas Ekonomi, Universitas Islam Batik Surakarta                          

Vol 03 No 02 (2026):Volume 03 Issue 02 February 2026

Page No.: 46-54

Abstract:

Gethuk Semar Micro, Small, and Medium Enterprises (MSMEs) is a traditional cassava-based food agro-industry business that is developing in Karangpandan District, Karanganyar Regency, with market characteristics influenced by local demand and the tourism sector. Dependence on local cassava raw materials that are perishable and seasonal demand fluctuations make supply chain management a key factor in maintaining the operational sustainability of MSMEs. This study aims to analyze the structure and performance of supply chain management at Gethuk Semar MSMEs and design a more integrated and efficient supply chain management system. The research method used is a qualitative approach with field observation techniques and documentation studies to describe the flow of raw material supply, production processes, and product distribution. The results show that the Gethuk Semar supply chain involves local cassava farmers, collectors, MSME production units, and direct distribution channels to local consumers and tourists. However, supply chain management is still simple and not supported by an integrated information system. Therefore, this study designs a supply chain management system based on supplier, inventory, production, distribution, and reporting modules. This system is expected to improve operational efficiency, raw material supply stability, and the competitiveness of Gethuk Semar MSMEs amidst market dynamics and regional tourism.

KeyWords:

Supply Chain Management, MSMEs, Gethuk Semar, Agroindustry, Cassava

References:

  1. Aramyan, L. H., Oude Lansink, A. G. J. M., Van der Vorst, J. G. A. J., & Van Kooten, O. (2007). Performance measurement in agri-food supply chains. Supply Chain Management: An International Journal, 12(4), 304–315. 
  2. Annamalah, S., Aravindan, K. L., & Ahmed, S. (2025). Resilience in the face of uncertainty: navigating supply chain challenges through proactive risk surveillance and mitigation strategies among SMEs in ASEAN countries. F1000Research, 13, 1037. Retrieved from https://f1000research.com/articles/13-1037 
  3. Bhatti, S. H., Ahmed, A., Ferraris, A., Hirwani Wan Hussain, W. M., & Wamba, S. F. (2025). Big data analytics capabilities and MSME innovation and performance: A double mediation model of digital platform and network capabilities. Annals of Operations Research,350(2), 729-752. https://doi.org/10.1007/s10479-022-05002-w 
  4. Cimino, A., Longo, F., Mirabelli, G., & Solina, V. (2024). A cyclic and holistic methodology to exploit the supply chain digital twin concept towards a more resilient and sustainable future. Cleaner Logistics and Supply Chain, 11, 100154. https://doi.org/10.1016/j.clscn.2024.100154 
  5. Chopra, S., & Meindl, P. (2016). Supply chain management: Strategy, planning, and operation (6th ed.). Pearson Education. 
  6. Christopher, M. (2016). Logistics & supply chain management (5th ed.). Pearson Education.Council of Supply Chain Management Professionals (CSCMP). (2018). Supply chain management definitions and glossary. 
  7. Dansomboon, S., Fongsuwan, W., & Phimonsathienand, T. (2016). Cross cultural logistics and supply chain management towards organizational effectiveness within the ASEAN/THAI automotive industries: a SEM analysis. Management and Production Engineering Review, 7(3), 23-38. Retrieved from https://journals.pan.pl/dlibra/show-content?id=106251 
  8. Dewi, D. N. A. M., & Sari, S. R. (2024). Risk management towards the recovery and sustainability of the SMEs business in the Post COVID-19 era. International Journal of Professional Business Review: Int. J. Prof. Bus. 
  9. Rev., 9(1), 3. Retrieved from  https://dialnet.unirioja.es/servlet/articulo?codigo=9298118 
  10. Mohite, R. A., Chourasiya, R. H., Sharma, S., & Akre, S. (2025). Enhancing the competitiveness of msmes through industrial engineering innovations in supply chain management. International Journal of Engineering Management,  9(1),  30-38. Retrieved from https://www.sciencepublishinggroup.com/article/10.11648/j.ijem.20250901.14  
  11. Java Province, Indonesia. In IOP Conference Series: Earth and Environmental Science, 887(1), 012026. IOP Publishing. Retrieved from https://iopscience.iop.org/article/10.1088/1755-1315/887/1/012026/meta 
  12. Dey, P. K., Chowdhury, S., Abadie, A., Vann Yaroson, E., & Sarkar, S. (2024). Artificial intelligence-driven supply chain resilience in Vietnamese manufacturing small-and medium-sized enterprises. International Journal of Production Research, 62(15), 5417- 5456. https://doi.org/10.1080/00207543.2023.2179859 
  13. Goh, M. (2002). Issues facing Asian SMEs and their supply chains. Asian Cases on Supply Chain Management for SME, 35. Retrieved from  https://www.apo-tokyo.org/wpcontent/uploads/2014/07/ind-10-ac_scm.pdf#page=35  
  14. Gopal, P. R. C., Fathima, M. R., Ramkumar, M., & Rana, N. P. (2025). Influence of Industry 4.0 on the success of new-age enterprises–a resource-based view. Journal of Enterprise Information Management, 38(3), 923-949. https://doi.org/10.1108/JEIM-08-2024-0462 
  15. Ishikawa, K. (2021). The ASEAN Economic Community and ASEAN economic integration. Journal of Contemporary East Asia Studies, 10(1), 24-41. https://doi.org/10.1080/24761028.2021.1891702 
  16. Ivanov, D., & Dolgui, A. (2021). A digital supply chain twin for managing the disruption risks and resilience in the era of Industry 4.0. Production Planning & Control, 32(9), 775-788. https://doi.org/10.1080/09537287.2020.1768450 
  17. Keefe, D. H. S., Jang, H., & Sur, J. M. (2024). Digitalization for agricultural supply chains resilience: Perspectives from Indonesia as an ASEAN member. The Asian Journal of Shipping and Logistics, 40(4), 180186. https://doi.org/10.1016/j.ajsl.2024.09.001 
  18. Ketokivi, M., & Mahoney, J. T. (2020). Transaction cost economics as a theory of supply chain efficiency. Production and Operations Management, 29(4), 1011-1031. https://doi.org/10.1111/poms.13148 
  19. Khanam, M., & Hasan, M. (2025). Sustainable supply chain management in southeast asian anufacturing: practices, barriers, and opportunities. Asian Journal of Economics, Finance and Management, 7(1), 716-724. Retrieved from https://hal.science/hal-05207562/ 
  20. Kilay, A. L., Simamora, B. H., & Putra, D. P. (2022). The influence of e-payment and e-commerce services on supply chain performance: Implications of open innovation and solutions for the digitalization of micro, small, and medium enterprises (MSMEs) in Indonesia. Journal of Open Innovation: Technology, Market, and Complexity, 8(3), 119. https://doi.org/10.3390/joitmc8030119 
  21. Kot, S. (2018). Sustainable supply chain management in small and medium enterprises. Sustainability, 10(4), 1143. https://doi.org/10.3390/su10041143 
  22. Kurniasih, J., Abas, Z. A., Asmai, S. A., & Wibowo, A. B. (2023). System dynamics approach in supporting the achievement of the sustainable development on MSMEs: a collection of case studies. International Journal of Advanced             Computer Science              and Applications, 14(6). Retrieved from 

https://pdfs.semanticscholar.org/3192/3da9c491086815649e681b65d4bbb4ec9f80.pdf 

  1. Kumar, S., Chattopadhyaya, S., & Sharma, V. (2017). Supply chain management in SMEs: Issues and challenges. International Journal of Supply Chain Management, 6(3), 62–69. 
  2. Lambert, D. M., & Cooper, M. C. (2000). Issues in supply chain management. Industrial Marketing Management, 29(1), 65–83. 
  3. Mentzer, J. T., DeWitt, W., Keebler, J. S., Min, S., Nix, N. W., Smith, C. D., & Zacharia, Z. G. (2001). Defining supply chain management. Journal of Business Logistics, 22(2), 1–25. 
  4. Ndubisi, N. O., Zhai, X. A., & Lai, K. H. (2021). Small and medium manufacturing enterprises and Asia's sustainable economic development. International Journal of Production Economics, 233, 107971. https://doi.org/10.1016/j.ijpe.2020.107971 
  5. Paliwal, V., Chandra, S., & Sharma, S. (2020, December). Indian MSME’s sustainable adoption of blockchain technology for supply chain management: a socio-technical perspective. In International Working Conference on Transfer and Diffusion of IT, 159-165. Cham: Springer International Publishing. https://doi.org/10.1007/9783-030-64849-7_15 
  6. Prakash, A. (Ed.). (2023). Regional integration in indo-pacific: connectivity, cooperation, and new supply-chain Linkages. Economic Research Institute for ASEAN and East Asia. 
  7. Pujiastuti, Y., Mustaniroh, S. A., & Sucipto, S. (2024, June). Analysis of the institutional risk of the halal supply chain in the potato chips micro scale using the SCOR methods. In IOP Conference Series: Earth and Environmental               Science, 1358(1), 012034.  IOP Publishing. Retrieved  from https://iopscience.iop.org/article/10.1088/1755-1315/1358/1/012034/meta 
  8. Punnakitikashem, P., Laosirihongthong, T., Adebanjo, D., & McLean, M. W. (2010). A study of      quality management practices in TQM and non-TQM firms: findings from the ASEAN automotive industry. International Journal of Quality & Reliability Management, 27(9), 1021-1035. https://doi.org/10.1108/02656711011084819 
  9. Purwaningsih, E., Muslikh, M., & Suhaeri, S. (2022). Innovation and supply chain orientation concerns toward job creation law in micro, small, and medium enterprises export oriented products. Uncertain Supply Chain Management, 10(1), 69-82. Retrieved from https://www.growingscience.com/uscm/Vol10/uscm_2021_104.pdf 
  10. Pujawan, I. N., & Mahendrawathi. (2017). Supply chain management (Edisi 3). Andi Publisher. 
  11. Rahman, N. A. A., & Rahim, Z. A. (2024). Exploring the drivers, challenges, and opportunities of supply chain technology adoption for Small and Medium Enterprises (SMEs) in Malaysia. Information Management and Business Review, 16(3), 125-134. Retrieved from https://ideas.repec.org/a/rnd/arimbr/v16y2024i3p125134.html 
  12. Ramadhan, F. A., & Mansur, A. (2024). Bibliometric analysis and data visualization: business intelligence in digitalization of supply chain management in healthcare sector. PROZIMA (Productivity, Optimization and Manufacturing  System  Engineering),  8(2), 115-131. Retrieved from https://prozima.umsida.ac.id/index.php/prozima/article/view/1728 
  13. Setijadi, Hartati, V., Iriani, Y., & Ferdian, R. (2021). Conceptual model of supply chain center for Msmes I]in Indonesia. Turkish Journal of Computer and Mathematics Education, 12(8), 1806-1810. Retireved from https://turcomat.org/index.php/turkbilmat/article/view/3268 
  14. Setyorini, R., & Pangarso, A. (2023). Circular economy and Indonesia’s MSMEs. In AIP Conference Proceedings, 2765(1_, 020024. AIP Publishing LLC. https://doi.org/10.1063/5.0154405 
  15. Sued, N. M. N. (2020). Barriers of supply chain digitalization from the perspective of Malaysian SMEs. Journal of Technology Management and Technopreneurship (JTMT), 8(1), 1-6. Retrieved from https://jtmt.utem.edu.my/jtmt/article/view/5953 
  16. Trienekens, J. H. (2011). Agricultural value chains in developing countries. International Food and Agribusiness Management Review, 14(2), 51–82. 
  17. Widiastuti, W., Handayani, A., & Hermawan, A. (2021). Spatial distribution on recovery strategy due to the impact of the Covid-19 pandemic on the conditions of Micro Small Medium Enterprises (MSME’s) in Central 
  18. Wu, F., Yeniyurt, S., Kim, D., & Cavusgil, S. T. (2006). The impact of information technology on supply chain capabilities and firm performance: A resource-based view. Industrial Marketing Management, 35(4), 493-504. https://doi.org/10.1016/j.indmarman.2005.05.00 
  19. Xu, Q., Jiao, J. R., & Helo, P. (2009, January). Virtual supply chain configuration for product families: conceptualization and formalism. In International Design Engineering Technical Conferences and Computers and Information in Engineering Conference, 49057, 111-122. https://doi.org/10.1115/DETC2009-86672 
  20. Zailani, S., Dahlan, N., & Jallaludin, Y. H. (2009). E-business adoption among SMEs in Malaysia: investigation from the supply chain perspective. Problems and perspectives in management, 7(4), 46-61. 
  21. Zainurrafiqi, Z., & Gazali, G. (2024). Supply chain digitalization, green supply chain, supply chain resilience toward competitiveness and msmes performance. Jurnal Aplikasi Manajemen, 22(1), 175-192. https://doi.org/10.21776/ub.jam.2024.022.01.14 
  22. Van der Vorst, J. G. A. J. (2004). Supply chain management: Theory and practices. In Bridging theory and practice. Springer.